Originally introduced in 1956, the Day-Date was the first wristwatch to display the day of the week and date in fully written words. This distinctive feature remains one of the most distinctive features of Day-Date watches to this day. This was a significant innovation in the watch industry and contributed to the enormous popularity of the Day-Date.
The Day-Date 1803 is perfectly proportioned at 36 mm in diameter and features an 18-karat rose gold case that contrasts beautifully with the "Wide Boy" dial.
From the beginning, the Day-Date was a watch for executives and people with sophisticated style. Rolex has supported this idea through various design elements such as the iconic President bracelets and the use of precious materials such as gold and platinum.
Today, the Rolex Day-Date remains a watch industry icon and a popular collectible for watch enthusiasts.
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